Interview with Annika Lundström
Annika Lundström
JULY 24, 2024 | 00:35 | Episode 28
Annika Lundström is leading the development of a diagnostics tool for mental health
Annika Lundström, the founder of Reminded, a medical technology startup, discusses her journey and the development of a diagnostics tool for mental health. She talks about her experience participating in a Finnish entrepreneurship program in San Francisco and the challenges and opportunities she encountered. Annika explains the focus of her startup on non-invasive medical devices that detect hormones and biomarkers related to mental health issues. She also discusses the process of FDA approval and her plans for expanding into different markets. Throughout the conversation, Annika emphasizes the importance of perseverance and finding a supportive community of fellow founders.
ABOUT MY GUEST
Annika Lundström, CEO of Reminded
Annika Lundström, Molecular Bioscientist, former Youth Olympian, and now CEO of a MedTech startup named ReMinded. ReMinded is focused on setting a new standard for mental health assessment through a novel, non-invasive device detecting saliva biomarkers (e.g cortisol, various hormones & metabolites) and an HRV measurement, tied to stress and cognitive function with AI data analysis and new biosensor technologies. As the current standard of care within mental health is solely based on subjective questionnaires, our device will provide real-time, objective data on an individual’s internal health status. With her resilient mindset and grit to overcome challenges, Annika navigates the complex field of healthcare innovations through a ‘doing what is required’ approach.
Summary
Annika Lundström, the founder of Reminded, a medical technology startup, discusses her journey and the development of a diagnostics tool for mental health. She talks about her experience participating in a Finnish entrepreneurship program in San Francisco and the challenges and opportunities she encountered. Annika explains the focus of her startup on non-invasive medical devices that detect hormones and biomarkers related to mental health issues. She also discusses the process of FDA approval and her plans for expanding into different markets. Throughout the conversation, Annika emphasizes the importance of perseverance and finding a supportive community of fellow founders.
Takeaways
Annika Lundström participated in a Finnish entrepreneurship program in San Francisco, which provided her with valuable opportunities and partnerships.
Reminded is developing a non-invasive medical device that detects hormones and biomarkers related to mental health issues.
FDA approval is required for Reminded's device, and the process can be expensive and time-consuming.
Annika emphasizes the importance of perseverance and having a supportive community of fellow founders.
Reminded plans to start in the US market and then expand to other geographies, such as Japan and China.
Sound Bites
"I'm currently running a medical technology startup named Reminded and why I was spending this past spring in San Francisco was due to me being selected to this kind of Finnish initiative called SILTA."
"What we're currently developing is a non-invasive medical device detecting various hormones and biomarkers that have been clinically proven to have a strong correlation with mental health related issues."
"We recently incorporated Reminded Inc as a Delaware C Corp now here in the US and that will be the parent company of our whole company basically and remaining reminded OE the Finnish entity as a subsidiary.”
Links
Annika’s Reminded startup: https://reminded.fi/
Please leave us a review: https://podchaser.com/DesigningSuccessfulStartups
Tech Startup Toolkit (book): https://www.manning.com/books/tech-startup-toolkit
Jothy’s website: https://jothyrosenberg.com
The Who Says I Can’t Foundation: https://whosaysicant.org
Jothy’s TEDx talk on disabilities: https://www.youtube.com/watch?v=PNtOawXAx5A
Chapters
00:00 Introduction and Background
02:29 Participating in the Finnish Entrepreneurship Program
09:35 Incorporating Reminded Inc and Expanding to the US
14:22 Navigating the Challenges and Opportunities in the US
21:00 Timeline and Market Entry Strategy
26:43 The Importance of Mental Health Assessment and Awareness